Because life doesn’t come with an expiration date, no matter what society tells you
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Expiration Date – Rendered by the author in Midjourney |
By now, we're all pretty familiar with the unspoken cultural norm that says once you reach a certain age, life quietly rolls down the shutters on you, whether you're ready or not. The fun is supposed to be over. You’re no longer “the target demographic,” no longer the shiny thing in the spotlight. If life were a high school cafeteria, you’ve basically been quietly reassigned to the side table with the wilted salad at that point.
Naturally, no one really says any of this out loud (except when they do). It’s more in the way advertising pivots away from you, in the roles women are offered in movies, in the slightly pitying tone people use when they say things like, “Well, at least you don’t have to worry about all that anymore.” The underlying meaning is that your days of being alive-alive are over, so please enjoy your new hobbies — couponing, knitting, and hoping for grandkids.
Well, I'm here to tell that that’s nonsense.
The Myth of Being "Done"
If you’re a woman, especially, you’ve probably already felt it, even if you're still young. It's like someone stamps this social expiration date across your forehead at some point in your 30s or 40s. By then, apparently, your best hair days are behind you, your skin is now public property for retinol marketing campaigns, and if you still want to feel attractive or adventurous? Well, that’s honestly seen as kind of sad.
But here’s the thing that I've personally noticed. The desire to feel beautiful or alive doesn't necessarily go away. Society just keeps telling you it should. Like, “Thanks for playing, we’ll take it from here. Go sit down.” And it’s maddening.
It's also problematic because we eventually start to absorb those messages and believe them. Even people who don’t consciously subscribe to the idea that fun, beauty, and vitality are youth-only clubs can still feel it creeping in. Even people like me, who've never really valued social norms or cared about meeting them. That gnawing little whisper inside:
"Maybe it really is over. Maybe I’ve already had my shot at life."
But then something happens.